15. March 2013 10:57
Lead generation is a key goal and an essential part of online promoting for businesses. Slide Share is an innovative way of generating leads for your business through a unique platform of content sharing. As in any other form of marketing content online, there are some key pointers that you need to be bear in mind for maximum productivity. The great thing about Slide Share is that it allows you to benefit from both text and images, hence forming a highly efficient way of reaching out to audiences.
The following simple tips guide you on how to use slide share to generate leads for your business-
- Research on the topic of your slide share- A slide share needs to convey sufficient and relevant information to the viewer, just as any other form of content on the web. This explains why it is important to carefully choose the topic, ensuring it is one with which you are well-versed, and which your target audience would be interested in reading about.
- Choose a catchy topic for the slide share- The topic of the slide share has a huge impact on its success, as it is what shall actually grab the attention of the users. Make sure that the topic strikes a strong impression, and is compelling enough to make the viewer want to move further into the slide share.
- Perform SEO on each presentation- Carrying out SEO, or Search Engine Optimization on each presentation is just important as preparing the content. Be sure to incorporate the right keywords in the titles, tags, and descriptions, so as to attract a relevant audience for your business.
- Share the presentation on multiple channels- In order to make the most out of slide share, you must embed the slide show on all your social profiles. This makes it possible for users to access the presentation without having to move away from their platform of choice, which in turn, generates more leads for your business.
- Market your presentation- Just making a presentation and putting out there is not enough. You have to make a continuous effort to increase the visibility of your slide shows. This might even mean marketing them offline, as through business meetings and conferences. It is also a great idea to study analytics of your slide shares to get an idea of the demographic that you are attracting, and the slide shows that are most popular.
Dallas Internet Marketing Company – Centex Technologies provide Search Engine Optimization Services to clients across Dallas and Killeen TX