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Keeping Your Mobile Devices Secure

Smartphones, tablets and other mobile devices have become an important part of life for most people. Though these technologically advanced gadgets have provided a great deal of convenience, there are several threats that come along. With sending emails, shopping and doing banking on the move, your personal information has become more vulnerable than ever.

Given here are some of the best practices to keep your mobile devices secure:

  • Keep Your Device Updated: The first line of defense against security threats is to keep your mobile devices updated with the latest software. Check for updates regularly and download the apps only from credible sources. You must also keep your device properly patched against known vulnerabilities. 
  • Encrypt Data: There is a lot of sensitive information stored on your mobile device, such as official emails, contact numbers, passwords etc. In order to keep everything safe, it is best to store the data in an encrypted form. This will make sure that if the device is stolen, the thief will not be able to access the information stored therein.
  • Remote Wipe: These apps enable you to erase all the data in case the device gets stolen or lost. You can remotely wipe off all the stored contacts, images and other important data from another system. However, these apps work only if the mobile device is turned on and receiving a network signal.
  • Lock The Device: Enable built-in screen lock features in all your mobile devices. Make sure you employ strong passwords to block unwanted access. You can also use the auto-lock feature in which the device will automatically lock itself after a certain period of time and require a password to be unlocked.
  • Avoid Using Open W-Fi Networks: You must not use public Wi-Fi networks, particularly those that do not require a password to connect. It might be set up to initiate an attack on your network. Avoid logging into any secure websites while using a free Wi-Fi hotspot.
  • Be Careful With Bluetooth: Many mobile devices come with a default setting to switch on Bluetooth. This enables the users nearby to detect your device and potentially, connect to it. To avoid this, turn off Bluetooth when you are not using it or alter its security settings so that it is visible only to already connected devices.

For more tips on how to keep your mobile devices safe and secure, contact Centex Technologies at (972) 375 – 9654(972) 375 – 9654.

SEO For Travel Portals

With the summer season just around the corner, it is time for the travel industry to gear up with their marketing strategies to attract new customers. Internet being a key part in the planning of holiday, right from searching popular destinations to flight and hotel bookings, SEO has become a crucial factor determining the success of a travel portal. Ensuring that your website comes up in the top results when one searches your niche specific keyword can help your business gain a competitive edge in the industry.

Understanding The Importance of SEO For Travel Portals

The value of SEO for travel websites runs far beyond simply being found on Google. Achieving a higher conversion rate depends upon the customer’s ability to research destinations, read reviews and search itineraries for their holiday. This process includes visiting several sites before finally making the reservations. Optimizing user experience at this stage by providing informative content and a hassle-free booking process can add to the effectiveness of an SEO campaign for the travel portal.

SEO Strategies For Travel Portals

  • Link Building: High quality link building is an important factor in the success of an SEO campaign. While browsing the internet, it is likely that the customers will visit a number of off-site sources to evaluate the credibility of your business. A travel website with external links from trusted sources is more likely to come up higher in search engine results.
  • Content Strategy: Having unique and keyword focused content with links to your website is one of the best ways to improve your organic search rankings. Including terms which most people usually search during the initial stage, such as ‘Hotels in Dallas’, can get you in front of the right audience at the right time.
  • Rich Snippets: With the introduction of rich snippets in Google’s SERPs, you can reach maximum audience by providing important information about a webpage in the search results. This can include the prices, deals, star ratings and reviews for any listing on your website. This can have a positive impact on your portal’s click through rate.
  • Social Media: Incorporating social media as part of the SEO campaign is also important for travel portals. Effective user interaction and active presence on social platforms like Facebook, Twitter, Instagram, Google+, Pinterest etc. are strong ranking signals for search engines.

We, at Centex Technologies, provide result oriented SEO services for travel portals. For more information, you can call us at (972) 375 – 9654.